Chew on this.

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"If you don't start with something beautiful, you will not end with something great. Seek out the best ingredients you can."

- Penny De Los Santos, food photographer extraordinaire
CreativeLIVE seminar, May 13, 2011

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ctober

Food Blogging with Steven Shaw

Last winter I took a phenomenal six session course on food blogging at the International Culinary Center, which is the parent organization that also houses the French Culinary Institute, where I got my culinary degree. The course is taught by pioneer food blogger, Steven Shaw, who in addition to author and James Beard Award-winning food critic, is the founder of the outrageously successful food mega-blog/literary journal/online community eGullet.org. This man knows his stuff.

The course far exceeded my expectations in every regard. It is set up beautifully, with constant communication from Steven, and you will be up and running with your own blog in a matter of days. You are masterfully navigated through the mechanics, ethics, branding, and marketability of the over-saturated blogosphere, with even food photography and design covered. Steven has also made good on his promise of a "lifetime membership" of access to him long after the course is over. An invaluable resource.

The next session starts on November 1st. If this is something you have thought about, I can't recommend it enough. It will put you far ahead of the game, with treasured advice stemming from years of experience, and will be exactly the kick in the pants you need to get that idea from head to keyboard.

Other bloggers, and their blogs, that started with Steven:

What Would Cathy Eat: Heart-Healthy Food with Attitude.
Reubenography: Exploring the jewish deli through it's bastard son.
A Thirsty Spirit
Hungry Sofia
Lickin' It: A badass ice cream blog.

[caption id="attachment_732" align="alignnone" width="600" caption="Food photography workshop with guest speaker, Melissa Hom, food photographer for New York Magazine."]

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Catie Baumer Schwalb is a chef, food writer and photographer, who splits her life between the city and the country. Not too long ago Catie was a New York City based actress and playwright for more than a decade. She has her Master of Fine Arts from the National Theater Conservatory, and her Grand Diplôme in classic culinary arts from the French Culinary Institute in New York City. ... Read More ≫

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